Advance your mission with smart communications.

Big Duck helps organizations advance their goals by using communications to build relationships, shape beliefs, and inspire action among their community.

We collaborate with organizations working to create a healthy and just future. We bring a commitment to antiracism and advancing equity throughout our projects.

We build strong brands, campaigns, and communications teams.

We help in several ways.

Brands

We clarify brand strategy and develop powerful brand assets to help you speak and write in more compelling ways.

• Audience research
• Brand strategy
• Naming and tagline
• Logo and visual system
• Brand architecture strategy and solutions
• Vision, mission, and values statements
• Key messages, boilerplate, and elevator pitch
• Issue area narrative analysis and development
• Rollout plan
• Digital brand guide
• Marketing collateral
• Website consulting

Campaigns

We develop campaigns that recruit participants, attract donors, raise awareness, and generate engagement every step of the way.

• Persuasive messaging
• Campaign planning and identity
• Campaign copywriting and design
• Case statement development
• Recruitment campaign materials
• Fundraising campaign materials
• Anniversary campaign materials
• Advocacy campaign materials
• Digital presentations
• Microsite strategy and design

Teams

We assess the skills, structure, and people your organization needs in-house so your communications advance your mission.

• Strategic planning
• Department assessment and structuring
• Marketing and communications planning
• Donor communications planning
• Communications staffing search consulting
• Coaching and capacity-building workshops
• Cohort trainings for professional development

We needed a true partner and collaborator to think through the ways our identity and communications could support our efforts toward strategic growth and service in the community. Big Duck was that partner, driving an organizational rebrand that will allow us to think and aim bigger while continuing the core, everyday work for which we’re known and relied upon.

— Amy Schwabenlender, CEO, Keys to Change
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