Get tips on how to define your vision, mission, and values and how to go about crafting a message that articulates who your organization is to the world.
Like the mythical Hydra, a lot of nonprofit brands proliferate internally, and confuse. Learn why having many sub-brands can be problematic, and get tips for how to simplify going forward.
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Learn how the Ms. Foundation for Women uses their vision, mission, and values to guide their marketing and communications.
You’ve identified and prioritized your audiences: what’s next? Here are a few tips for deepening your understanding of your audiences for a more effective communications strategy.
Learn more about how branding gives nonprofits the tools to communicate more clearly and makes fundraising easier and how one organization’s new brand infuses their commitment to equity and more.
Tips, insights, and resources to help you understand who your organization’s audiences are and how to keep them engaged.
Listen in as Farra Trompeter chats with Rhea Wong, author, fundraiser, and stand-up comedian, about challenging the scarcity mindset and how you can better communicate with donors.
Tips from communications staff about the value of investing in internal communications within nonprofits.
Listen to this podcast to learn how to make your workplace more inclusive as well as how to understand and mitigate exclusions and microaggressions.
Sub-brands can be a powerful tool to help draw attention to a special initiative or reach a distinct audience. Learn when & how to differentiate by way of eight great examples.