A Twestival for the rest of…all? | Weekly Roundup

• It’s a Twestival time of year! Back in its third iteration, Twestival is a fundraising event organized on Twitter to benefit worthy nonprofits. Learn how Twestival’s recipe for success can help you build relationships with donors and volunteers, courtesy of this helpful writeup from Kristin Ivie at the Case Foundation.

• Didn’t make it to SXSW? Don’t fret. Matt Kolterman went, and he’s got you covered with a great list of takeaways for nonprofits looking to make better use of technology and social media in service of their missions.
  (South by Southwest, for those of you who don’t know, is a conference fondly dubbed “spring break for geeks.” I’m so going one of these years.)

• The Chronicle of Philanthropy reports on a new study that confirms what many of us have long suspected: multi-channel fundraising is critical to reach donors across generations, especially as Gen Y donors–young professionals in their 20s–enter the fundraising scene.

• “Seriously, Canada?” A clever new campaign from the Humane Society seeks to persuade the Canadian government to cancel Canada’s annual seal hunt. Join the effort, and decide what pro-Canadian activity you’ll participate in if the hunt is called off.
  While we’re on the subject, check out last year’s equally-clever LOLseals campaign–one of my favorites.

• Happy 25th birthday, dot com. Whatever would we do without you? Just think of all the wonderful hours we’d miss hunting for available URLs.

A weekly roundup of interesting reads from the online world of nonprofit communications. Follow me on Twitter @elizabethricca or check out my Delicious bookmarks for more noteworthy links.