Location, location, location | Weekly Roundup

• Where you are is where it’s at. On Mashable, Frank Barry shares some examples of how the National Wildlife Federation uses location-based tools like foursquare and other smartphone apps to connect with and engage audiences.

• The 2010 eNonprofit Benchmarks Study is here, courtesy of M+R and NTEN, and it’s chock full of exciting goodies about online fundraising, advocacy, and more. Metrics for everyone!

• If your organization is planning a foray into online advocacy, check out this list of tips and ideas from Lisbeth Cort, inspired by a campaign conducted by the National Trust for Historic Preservation.

• You’ve probably seen the alarming headlines, but better safe: a large number of nonprofits will lose their tax-exempt status mid-May, when a recently-enacted law requiring all nonprofits to file tax forms kicks in (previously, organizations bringing in less than $25,000 in revenues weren’t required to file). If you think your nonprofit might be among those affected, check out Wild Apricot’s blog for more details on what to do next.

• Lastly, a nonprofit website that simply demands to be shared. It’ll make your day. Really. (Cheers to Katya Andreson for posting it to her blog last week and making my day.)

A weekly roundup of interesting reads from the online world of nonprofit communications. Follow me on Twitter @elizabethricca or check out my Delicious bookmarks for more noteworthy links.