Checkin’ it twice | Weekly Roundup
- If you’re prepping for a year-end fundraising appeal, Damian O’Broin has a great tool for you on the SOFII Foundation’s blog: a 12-point checklist of components that you should include in your next campaign.
- You’ve tallied the pageviews, visitors, bounce rates, and referrals…but how do you really know if you’re doing a good job with your nonprofit’s website? Laura Quinn on Idealware suggests a few ways to assess your site and determine whether your traffic is all that it could be.
- On Getting Attention blog, Robert Rosenthal shares thoughts and reflections on the making of VolunteerMatch’s first-ever video annual report–great stuff for nonprofits who are considering bringing your publications online.
- Dreaming of ways to work QR codes into your next brochure? It’s good to experiment, but don’t lose sight of your communications priorities–according to Pew Internet, search and email are still the most popular online activities.
- A vibrant LinkedIn group can be a great way for nonprofits to connect with professional supporters–check out these useful tips for getting started from Social Media Examiner.
Visit the Duck Call every Monday for our weekly roundup of interesting reads from the online world of nonprofit communications. Liz (@elizabethricca) and Maddy (@maddymilan) take turns sharing useful links and other nonprofit fun.
