In case you missed it…. | Weekly Round-up

No time to look over the old RSS reader? Never fear; we’ve gathered together five must-reads from this week in the online world of nonprofit communications.1. A new report on the value of powerful nonprofit brands places the YMCA at the top of the list. The price tag? Nearly 6.4 billion dollars.2. A new study suggests that nonprofits are leading the way in social media use and adoption, far ahead of peers in the for-profit sector. High-five, everyone.3. But even though the nonprofit sector is brimming with social media savants, we can still benefit from a timely reminder that there are right and wrong ways to use social media and other online tools.4. The Agitator reminds us that online video viewing is becoming ever more important. Is your nonprofit thinking about ways to use video for good?5. An interesting review of LIVESTRONG’s activities in social media. Part of an ongoing series from Mashable’s “Summer of Social Good” initiative.