1 min Read
September 25, 2009

A cornucopia of nonprofit communications | Weekly Roundup

What an abundance of interesting links this week related to nonprofit communications. Must be harvest season.

  • All of the posts this week in NTEN’s fundraising series were so more-ish, I couldn’t choose just one. And frankly, I don’t think I should have to.
  • A great post from a former employee of the Obama campaign’s design team on how to craft and maintain an excellent website. One critical point: once the website goes live, the design work isn’t necessarily over. To keep it looking sharp, you’ll need ongoing design support.
  • In all your communications—fundraising or advocacy; online or off—choosing the right channels to reach your audience can be the difference between success and failure. This post from Wild Apricot highlights a great worksheet that can help you decide what media (print, online, social) and which tools (postcards, websites, social networks) will be most effective in helping you achieve your communications goals.
  • Fast Company shares mini case studies of five nonprofits breaking new ground in fundraising with creative Twitter strategies.
  • Is your nonprofit using LinkedIn? Even though it doesn’t generate as much excitement in the nonprofit community as Facebook or Twitter, LinkedIn is a fast-growing networking tool with some interesting possibilities for nonprofits. If you haven’t checked it out yet, here are a few ideas for how getting started.

A weekly roundup of interesting reads from the online world of nonprofit communications. Check out my Delicious bookmarks for more noteworthy links.