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March 11, 2011

Action! | Weekly Roundup

Big Duck

Liz is on vacation, frolicking among daffodils in the Welsh valleys, so this week’s roundup comes from me again. Hope you like it; I made it for you ‘special.

    • Whether your organization has the new Facebook Page layout or no Facebook Page at all, you should still have a clear and well-thought-out social media policy in place. Stephanie Schwab’s post on Social Media Explorer this week lays out the essentials for crafting a comprehensive but fair social media policy. How does your organization’s policy measure up?
    • This week’s final word goes to my favorite, Isaiah Mustafa, the Old Spice guy. See how the latest commercial was made in yet another clever bit of marketing from the people behind the campaign.