Build a marketing plan for your nonprofit – part 1

Build a marketing plan for your nonprofit 

In session one of this four-part series, Farra Trompeter, Big Duck’s Chief Growth Officer, will help you understand your context and set goals and objectives.

During this interactive, four-part webinar series we will help you develop your organization’s marketing plan to guide your communications activities. We’ll explore your goals, audiences, channels, and more with lots of hands-on exercises and sharing.

Throughout the course, you will develop elements of your marketing plan and receive steps to put it into action, including a template you can customize and share with your colleagues.

These sessions will help you:

• Set a primary goal to guide your plan and select two measurable objectives
• Create a persona of a current or prospective desired audience member
• Apply new strategies and tactics to your own marketing plans
• Assign roles and responsibilities for your team
• Start mapping out a timeline for putting the plan into action

The fee for this webinar series is $95. Your registration for this series covers all four sessions, and participants will receive recordings after each one.

Questions?

Contact Farra Trompeter at [email protected] or 718-705-8092