Make your donor the hero with your year-end fundraising campaign

Nonprofits get 30% or more of their individual donations for the year in December, so how can you be sure to get your piece of the pie? Farra Trompeter, Vice President of Big Duck, will share steps you can take to plan a year-end campaign that celebrates your donor’s support, catches her eye, tugs on her heartstrings, and seals the deal to ensure a generous gift. Using examples from successful year-end campaigns from a variety of nonprofit organizations as our guide, we will examine best practices you can follow to be sure your 2017 year-end fundraising campaign is your best ever.